SARPINO’S PIZZA

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Hungry Hour

“There’s lunchtime. There’s dinnertime. Then there’s Hungry Hour.”

Our objective was to increase Sarpino’s sales from 2-4pm. We leaned into afternoon cravings as well as the concept of Happy Hour, and Hungry Hour was born. During Hungry Hour, loyalty members receive 4x the points, rewarding them with free pizza sooner and encouraging future purchases.